Mexican authorities are offering state protection to Natanael Cano and other regional artists after a drug cartel in northern Mexico issued public death threats against them. A banner signed by “Jalisco Matasalas,” a faction of the Sinaloa Cartel’s Chapitos group, accused Cano and others of financially aiding a rival gang, the Salazares, warning that ignoring the threat would result in violence.

The banner, discovered at a school in Sonora, prompted prosecutors to launch an investigation and extend protective measures to the artists. This comes amid escalating cartel violence following the capture of Sinaloa Cartel leader Ismael “El Mayo” Zambada, fueling power struggles among rival factions.

Cano, known for his corridos—a genre tied to narratives of cartel violence—represents a new wave of artists blending traditional Mexican music with modern styles like trap. The genre, including artists like Peso Pluma, has seen massive growth, but its association with drug culture has led to criticism and threats. Peso Pluma faced similar threats in 2023, forcing concert cancellations and regional bans on narco ballads in parts of northern Mexico.

The violence underscores the risks faced by artists navigating the intersection of cultural expression and cartel influence in Mexico.