Bolivia’s Bicentennial celebration just made global headlines — and at the heart of it is none other than Albertina Sacaca, the vibrant Indigenous TikToker from Potosí who’s redefining what representation looks like in Latin America.

In a powerful feature titled “Bolivians in the Bicentennial: Voices of a Country Between Tradition and the Future,”Vogue Mexico & Latin America shined a spotlight on Bolivians who are shaping the nation’s modern identity. Among them, Albertina stood out as a symbol of pride, resilience, and cultural beauty.

Described by Vogue as “one of the most influential Indigenous voices in Latin America and the world,” Albertina’s rise is nothing short of inspiring. What started as short TikTok videos celebrating her daily life and traditions has grown into a digital movement that bridges cultures and generations. With over 9.3 million followers on TikTok, 4 million on Facebook, and 1.1 million on Instagram, she’s turned her platform into a celebration of Indigenous identity — mixing humor, fashion, and authenticity.

“I can’t believe it… I’m in VOGUE,” Albertina wrote on social media. “They told my story — the story of an Indigenous woman who keeps dreaming, who loves her roots, and who proudly shows who we are.”

Her story represents something bigger than social media fame. Through her colorful videos and traditional outfits, Albertina challenges stereotypes and amplifies the voices of Indigenous communities that have often been overlooked. As Vogue noted, her online presence “goes beyond the viral; it celebrates the cultural richness of Indigenous peoples and promotes representation in fashion and the public sphere.”

Albertina’s moment in Vogue isn’t just a personal victory — it’s a milestone for Bolivia and for Indigenous creators everywhere. It’s proof that authenticity and pride in one’s roots can break barriers, connect audiences across borders, and redefine what beauty and influence mean in today’s world.

In a time when global media often overlooks Indigenous perspectives, Albertina Sacaca stands proudly as a reminder that our stories matter, our traditions endure, and our voices can reach the world.

Read the full Vogue Mexico & Latin America feature here.