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Bad Bunny and adidas Originals have teamed up again to launch the all-new Adizero SL72, blending retro running designs with high-fashion aesthetics. The sneaker combines the SL72’s classic upper from the 1970s with the modern Adizero sole, offering a fusion of the ’70s and ’00s.
The collection features three colorways: classic white, blue and yellow, and red and burgundy, crafted from mixed materials with contrasting color combinations. Signature adidas details, like the Trefoil logo and Badge of Sport, complete the design.
To celebrate the release, a dynamic campaign uses double exposures and visual manipulation to reflect the merging of two eras. The collection will be available on December 14 via adidas’ CONFIRMED app and flagship stores, priced at $160 USD for adults.
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