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Wisin and Ivy Queen Open the Doors to “La Universidad del Perreo”

Aug 29, 2026 | Entertainment, World

August 29, 2026

Class is officially in session.

Puerto Rican reggaeton legends Wisin and Ivy Queen have joined forces for “Hasta Abajo,” the first official “lesson” from Wisin’s ambitious new project, La Universidad del Perreo.

The collaboration brings together two artists who helped build reggaeton long before the genre became one of the dominant forces in global music.

But La Universidad del Perreo is bigger than one song.

After weeks of mystery and a viral marketing campaign that reportedly attracted more than two million registrations, Wisin revealed that the “university” is the concept behind his new album, arriving September 4, 2026.

And some of reggaeton’s most important names are joining the faculty.

Ivy Queen Teaches the First Class

Who better to teach the first lesson than La Caballota?

Ivy Queen joins Wisin on “Hasta Abajo,” released August 28 as the first taste of the upcoming project.

The song intentionally leans into the classic sound and energy of old-school reggaeton, while its accompanying video plays with the university concept by positioning Wisin and Ivy Queen as teachers passing their knowledge on to a new generation.

Wisin has made it clear that Ivy Queen’s involvement was particularly important.

Long before reggaeton became a global industry, Ivy Queen was one of the women fighting for a place in a genre overwhelmingly dominated by men.

Her career stretches back to the underground Puerto Rican scene of the 1990s, making her one of the artists who actually lived the history Wisin wants the project to celebrate.

The Faculty Is Basically a Reggaeton Hall of Fame

Ivy Queen isn’t the only veteran involved.

Wisin has assembled a lineup featuring artists connected to several eras of reggaeton, including Jowell & Randy, Don Chezina, Franco El Gorila, Jory Boy and Trébol Clan, alongside newer artists such as Kapo.

The concept turns those artists into the “professors” of La Universidad del Perreo.

Wisin serves as its dean.

It’s playful marketing, but there is a serious idea underneath it.

Wisin wants younger fans who discovered reggaeton through today’s global superstars to understand the artists, producers, sounds and culture that created the movement decades earlier.

More Than an Album

Despite the name, Wisin isn’t actually opening a traditional university.

La Universidad del Perreo is first and foremost his upcoming album.

But Wisin says the project will extend beyond music through courses, cultural experiences and in-person activities designed around the history and evolution of reggaeton.

Initial experiences are expected in cities including San Juan, Miami, Bogotá and Mexico City.

That turns what could have been a clever album title into something considerably more ambitious.

The idea is to treat reggaeton’s history as something worth studying, preserving and passing down.

From Censored Music to Global Phenomenon

There is a certain irony in reggaeton now having its own “university.”

The genre wasn’t always celebrated.

During its early years in Puerto Rico, the underground movement faced police raids, censorship and criticism over its lyrics, fashion and connections to working-class communities.

For years, many traditional institutions across Latin America treated reggaeton as music that wouldn’t last.

Then everything changed.

Daddy Yankee, Don Omar, Ivy Queen, Wisin & Yandel, Tego Calderón and other pioneers helped push the sound throughout Latin America and eventually into the global mainstream.

The generations that followed took it even further.

Today, artists including Bad Bunny, Karol G, Rauw Alejandro and Feid routinely dominate international streaming charts and fill stadiums around the world.

Reggaeton went from music some people wanted banned to one of Latin America’s biggest cultural exports.

Wisin Wants Reggaeton’s History Remembered

That’s ultimately what makes La Universidad del Perreo interesting.

Wisin isn’t simply celebrating where reggaeton is today.

He’s trying to make sure people remember how it got here and who helped build it.

Bringing Ivy Queen in for the first lesson makes that message pretty clear.

And when the full album arrives September 4, some of the artists who laid the foundation for the genre will once again be standing alongside the generation carrying it forward.

More than 30 years after reggaeton began emerging from Puerto Rico’s underground scene, apparently it’s finally time to go back to school.

Welcome to La Universidad del Perreo.

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