Bad Bunny has taken the internet by storm with his latest Calvin Klein campaign. Wearing nothing but his tattoos and a pair of briefs, Benito has sent fans into a frenzy with this spring underwear collection.

The Puerto Rican superstar strips down, flaunting his physique and dance moves in the video campaign. In a press release, he shared, “This has been in the works for some time now; seeing it finally come to life has been gratifying. I’m excited and grateful for the opportunity to be part of this brand’s iconic campaign, and getting to shoot it in Puerto Rico made it that much more special and genuine.”

Shot by renowned photographer Mario Sorrenti, the campaign only intensifies the world’s obsession with Benito. The video is set to his track “EoO” from his latest album, a tribute to Puerto Rico.

For the campaign, Bad Bunny sported Calvin Klein’s Icon Cotton Stretch Boxer Brief in a sleek black-and-white colorway. His post featuring the campaign drew massive attention, with fans flooding the comments with everything from gratitude to bold reactions. Check out the campaign below.

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