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BARRIO – Doña Ángela, a 71-year-old grandmother living in rural Michoacán has surpassed the viewership of celebrity chefs Gordon Ramsay and Martha Stewart on YouTube.
Her channel “De Mi Rancho a Tu Cocina” has over 4 million subscribers, far less than Ramsay’s more than 19 million and yet her videos get more views than both Ramsay and Stewart (who has a little over 800,000 subscribers). According to the website Latinometrics, Doña Ángela’s last 25 videos had close to 300,000 views, surpassing the almost 250,000 of Ramsey and less than 100,000 of Stewart. That makes “De Mi Rancho a Tu Cocina” the fourth most popular cooking channel currently on YouTube.
Without a big production team, a fancy kitchen, and a bunch of assistants, Doña Ángela’s kids film her on their cellphones as she cooks in front of her a large flat stove in a rural, wood-paneled kitchen.
In her recipes Doña Ángela highlights traditional Mexican cooking and shows off local ingredients that she herself raises and grows. She speaks with a distinctive regional accent and is watched by Mexicans around the world.
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